Orientdig Finds Spreadsheet
Since its inception in 1966, Vans
At its core, Vans started as a small family-owned business with a simple philosophy: to produce high-quality shoes that were both functional and stylish. The first Vans shoe, the #44 Deck Shoe, later known as the Authentic, quickly gained popularity among skaters for its durable canvas and unique rubber waffle sole, which provided superior grip on skateboards. Throughout the 1970s and 1980s, Vans became synonymous with the skateboarding scene. The brand’s close ties to the culture were solidified when legendary skateboarders like Tony Alva and Stacy Peralta began endorsing the shoes. This connection helped Vans transcend its humble beginnings and become a symbol of individuality, creativity, and self-expression. While Vans has deep roots in skateboarding, the brand has expanded its reach far beyond the skatepark. Today, Vans is known globally for its timeless designs, including the Old Skool, Slip-On, and Era
Vans has always stayed true to its roots by supporting skateboarding, art, music, and youth culture. Through initiatives like the House of VansVans Warped Tour, the brand continues to foster creativity and inspire the next generation of trailblazers. Vans also collaborates with artists and designers to create limited-edition collections that celebrate individuality and innovation. As Vans moves into the future, it remains committed to its core values of authenticity, creativity, and community. With its timeless designs and unwavering dedication to culture, Vans continues to be a brand that not only defines style but also inspires people to embrace their unique identities.The Beginnings
Building a Culture
Beyond Skateboarding
Innovation and Community
Looking Forward